Archive for June, 2007

lack ideas to create Facebook apps? I lend you!

   I like to browse newest Facebook applications because maybe I can find some useful and interesting functions which myself never realize. even though I repeat this behavior like drinking water every 2 hours, some applications I am really anticipating still don't appear. I have thought to create by myself. however, I am not good at programming. if someone is planning to create facebook apps but no good ideas, please refer to the following:

  1) LIVE show sharing

   Youtube and other video sharing sites have brought other funny aspects of life to us. but I noticed no one plans to share the happiness of live show with others. maybe justin.tv did a bold try. but does someone really care about other's daily private life and would someone like to waste self life to watch other's life? I don't think so. but if we change justin's daily life show into real exciting live shows like fashion show, live concert etc., I believe many people will be interested in watching. we know many live shows will not be broadcasted on TV, even they don't issue DVD or other type media. in some sense, you only have one chance to watch it in your life. if you are living in china, but you want to watch a show held in New York city. what should you do? best way is to find a new york facebook user who will watch the show to equip webcam, then this facebook friend can live broadcast the show for you. isn't it wonderful? this apps is like the mix of event+justin.tv

   2) sync to private email accounts

   facebook inside email system is a good tool to connect friends settling down in facebook. but I think many people have to check other private email in Gmail, live mail, yahoo mail etc. if some apps can sync all other email accounts but don't need to leave facebook, that will be very useful for me, maybe most people. 

  

   are you interested, developers? I have more………..in my brain.Cool

 

 

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Veoh & BlogHer

   Perhaps someone will ask why I put two totally different startups together. Veoh is a video website, and BlogHer is a blog service provider for women. but they have one obvious common place: recently they raised funding from famous investors. Veoh is in a intense battlefield. youtube, joost and Babelgum have attracted huge money and eyeball. however, Veoh still got huge money from Goldman Sachs and other VCs. BlogHer is a special case too. as a blog media company, there are very few can get VC investment. but BlogHer made it!

   I think they should have more common places on many aspects so that they can stand out and get investment. here, I just point out one: positioning in the market.

   for video websites, I think only one area is left to differentiate self with other competitors. that is content! P2P technology, flash format and even high quality video etc., all of these technical strategies will not be the secret weapon any more. only special content can bring in special viewers and then create a very loyal niche market. Veoh let me see its potential because I found LionsGate and my favorite cartoon movie "Naruto". but I don't know whether Veoh can continue its characters. I don't want to see Veoh tries to include as many contents as possible.

   just like facebook is originally for college students and myspace for people liking music, BlogHer is a community for female bloggers. but only this can't prevent others fast copying. so BlogHer adds a function: hosting annual conference. a successful conference is not easily copied. therefore, BlogHer has made its unique positioning.

   I know I am replicating many successful entrepreneurs' suggestion. but Veoh and BlogHer vividly strengthen one rule: good positioning is half of success.

 

 

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